History | Corporate Information | Mission and Core Value | Corporate Citizenship

History

The story of King Koil began in St. Paul, Minnesota way back in 1898. Samuel Bronstein started his humble company with a mere six employees in a tiny warehouse in the city's west side. Today, King Koil is established worldwide and is in the top 10 list of the world's leading mattress manufacturers.

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Corporate Information

King Koil International Indonesia was incorporated in 1996 and since its inception has been the leading manufacturer and supplier of high quality sleep related products in Indonesia.

The ranges of King Koil bedding products are manufactured to strict specifications of King Koil International, ICA Int'l and the Foundation for Chiropractic Education and Research (FCER). These organizations are renowned worldwide for their concept of 'Healthy Body Support' and the mattresses are sold under the trademarks of 'SPINAL CONTOUR', 'PERFECT CONTOUR', 'BODY RESPONSE' and 'PRINCESS Collection'.

Through a continuous program of research and development from American International Chiropractors Association, King Koil Indonesia is able to ensure that all bedding products are proven beneficial towards healthful back support and comfort.

Today, King Koil International Indonesia services a network of active 200 furniture dealers, hotels / motels, and apartments.

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Mission and Core Value

King Koil aims to put high quality sleep systems to the private and contract division of the market. For the private sector, it must be a known and accepted brand available in the premium segments of the market. King Koil should be the sleeping standard for everyone who can afford it and the dream of everyone who cannot.
As for the contract division, King Koil aims to be the standard sleep system for every hotel that only wants the best for its clients.

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Corporate Citizenship

King Koil's business like most businesses is on relationships with our clients, partners, employees, and also with many countries and communities around the world. These relationships are crucial to us, and we are committed to keeping them strong.

For our consumers' benefit, we conducted a seminar on the 9th of August called, 'Sleep Disorder and Backbone Healthiness'. It was held at RS Pondok Indah (Pondok Indah Hospital). One of the guest speakers, Dr.Witjahyakarya W.,SpS, a nerve specialist, mentioned that the causes of sleep disorder which includes insomnia and sleep apnea have to do with improper choice of mattress and pillow. Another speaker at the seminar, Dr. Sean Kirk brought up the importance of maintaining backbone healthiness as it influences the nerve system coordination and organ functions. During the seminar, King Koil presented a guide book to a better night rest. The book gives tips such as increasing the quality of life through sleep, creating an ideal sleep environment and how to choose the right mattress amongst others.

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